Your bio link is the internet's busiest intersection

Linktree Trends of the Week — Week of April 20, 2026

Over a billion clicks flow through Linktree every month. That's 480 every second. And nearly two out of three visitors actually click — a 65% conversion rate that most websites would kill for.

This isn't passive traffic. It's people arriving with intent, scrolling a creator's page, and choosing where to go next.

And where does all that intent begin? Instagram. More than half of Linktree's monthly clicks originate from a single platform. TikTok is second at 15%. Together, they account for over 70% of all Linktree traffic.

The pattern is clear: social media creates the attention. Linktree converts it into action — over a billion times a month.

Data: Linktree internal analytics, October 2025–March 2026. Click-through rate based on session-level engagement.

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